BriefRate field guide / Revision policy
How to write a revision policy clients can understand
“Two revisions” sounds precise until the work begins. A useful revision policy defines what counts as a round, how feedback arrives, and when a change becomes new scope.
Define a revision round
A round is one consolidated set of feedback on the current version—not one comment, one email, or an unlimited period of edits. Put that definition beside the number of included rounds.
Separate corrections from direction changes
A correction brings the work back to the approved brief. A direction change alters the approved brief, deliverable, audience, structure, or concept. Corrections caused by your own error should not consume a revision round; new direction should trigger a scope conversation.
Name the feedback owner and format
Ask the client to choose one person who consolidates internal feedback. Specify whether feedback belongs in a document, design tool, or email. This prevents contradictory comments from becoming invisible extra rounds.
Put time boundaries around review
State when feedback is due and what a long delay does to the schedule. Keep the rule proportionate: the goal is predictable scheduling, not punishment.
Write the sentence you will actually use
Adapt the wording to the project and obtain jurisdiction-appropriate legal advice when needed. A policy is not a substitute for a suitable agreement.
Make it repeatable
Put the price and the boundaries in one place.
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